Skip to main content

3 Amazon sized headaches for Flipkart, Homeshop18 and others

3 Amazon sized headaches for Flipkart, Homeshop18 and others

June 09, 2013 at 08:11PM

Amazon has entered the crowded e-retailing market of India. With Amazon.in, the website is already selling books, DVDs and CDs all over India. Amazon.in will in the future start offering cameras, mobile phone and other electronic gadgets.

The launch is innocuous enough and it hardly has enough things listed to actually get a lot of purchases at the moment. But Amazon comes to India with some big guns and these guns are going to cause some headaches to the likes of Flipkart, Homeshop18 and Jabong.

1. The Amazon Fulfillment Centers

Amazon-Warehouse

This is what usually an Amazon fulfillment center looks like. It is basically a massive warehouse with miles of conveyor belt helping with the sorting of packages. According to an interview at AllThingsD, Amazon has confirmed a million square foot fulfillment center in Mumbai, India. It plans to add more such centers in the future. Other e-retailers in India might simply not have the resources to buy up such properties especially nearer metro cities.

2. Amazon Associates

Amazon Affiliates

Amazon has a really well run affiliate program. Flipkart and others might have their own but none are extremely popular as Amazon. Though Indian webmasters might be preferring Amazon because the payout is in US dollars. Amazon India has already hit the ground running with an affiliate program. Head over to affiliate-program.amazon.in and sign up with them to register with their program.

3. The Amazon Products Universe

Amazon_Universe

Amazon has certain things that they can offer, to which Indian companies simply have not an answer to. The Amazon universe is vast and has a range of services and products. The Kindle, GoodReads social network, the self-publisher eco-system called “create space” and Amazon Web Services (AWS) are things that even the likes of Google and Apple have not really been able to dent into.

But there is hope for Indian e-retailers. Online shoppers are a bit more loyal to websites they usually buy stuff from and have had a good experience. Also vendors if they are happy might stick with companies who have been in the game atleast locally far longer than Amazon.

This will mean Indian e-commerce sites better start focusing more on how happy their current customers are and not just focus on getting newer customers. The likes of Flipkart and HomeShop18 already have a large buyer base and might not be immediately feel threatened by Amazon. But I wonder what will happen to smaller players in the sector.

India’s e-commerce sectors is set for maturing but it will not do so before a lot of churning and eventual demise of non-serious players takes place.

What are your views on Amazon India? Do drop in your comments.

Link: Amazon.in

-- This Post 3 Amazon sized headaches for Flipkart, Homeshop18 and others is Published on Devils Workshop .



from Devils Workshop http://devilsworkshop.org/analysis/3-amazon-sized-headaches-flipkart-homeshop18/75289/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+rb286+%28Devils+Workshop%29

Comments

Popular posts from this blog

Ten Apps you Must Download when you Buy A New Android Smartphone

Ten Apps you Must Download when you Buy A New Android Smartphone

May 14, 2013 at 11:21PM You have spent loads of time researching which is the best Android smartphone that fits your budget, spoken to people in the know about gadgets and have saved accordingly. After contemplating a fair bit if this is the right time to pick a device and there is no other device you would rather have, you take a plunge into the astonishing world of Android and pick that shiny new Android device. Right now it is sitting proudly in your hands as you admire every curve, every pixel, visible or not of your new Android smartphone.It is the time to load your Android smartphone, to make it truly yours, a device that would be with you through your thick and thin. Time to install those applications which will complete your world, if not complete, at least make your world a lot more organized and a lot more fun. So which apps do you start off with?Like the famous Nokia commercial goes, you have our back. Here …

How to Password Protect & Encrypt Files [Mac/Windows]

How to Password Protect & Encrypt Files [Mac/Windows]

May 16, 2013 at 06:33PM Nowadays, the computer has a very important place in everybody’s life, as a personal gadget used for a lot of different things. Everything is digital and it is stored on a computer’s hard-disk or on a cloud system, offering you easier access to your favorite data.Computers have become the place where you hold pictures, documents, favorite music and everything else in the same place. While storing may include regular data, random and even useless information, people may also keep important stuff, such as wedding photos, work documents, projects and others.Have you ever thought about protecting critical data with a password? Taking into consideration that all information could be vulnerable to hackers or to unauthorized persons, this is a rather obvious procedure. Another reason to encrypt data can appear in case somebody else also uses that computer and you don’t want them to have access to private pict…

Who Needs To Pirate Software With A Free Software List Like This!

Who Needs To Pirate Software With A Free Software List Like This!

May 03, 2013 at 05:30AM I found this interesting list at this random forum on Internet and I found it worth sharing. It is indeed a huge list of free available software that you can use instead of buying or pirating the expensive ones. The list goes as following:3D Graphics:3Delight Free – http://www.3delight.com/index.htm
Anim8or – http://www.anim8or.com/
Aqsis – http://www.aqsis.com/
Blender – http://www.blender3d.org/
Houdini (Free Edition) – http://www.sidefx.com/apprentice/index.html
Now3D – http://digilander.libero.it/giulios/Eng/homepage.htm
OpenFX – http://www.openfx.org
POV-Ray – http://www.povray.org/
SOFTIMAGE|XSI EXP – http://www.softimage.com/products/exp/v3/
Terragen – http://www.planetside.co.uk/terragen/
Toxic – http://www.toxicengine.org/
Wings 3D – http://www.wings3d.com/Anti-Virus:a-squared – http://www.emsisoft.com/en/software/free/
AntiVir – http://www.free-av.com/
Avast – http://www.…